Tuesday 1 February 2011

Internet marketing: Build a SEO-friendly website

Aiming for a good position in Google is hard work and SEO as internet marketing strategy should be well built in order to achieve the targeted result. A SEO strategy starts while building the website, in fact, it is important to create a SEO-friendly website just to make sure that the search engines can do their “work” crawling and caching the site as easily as possible.  Here are some tips to help you build a successful website.

  • The first tip and maybe one of the most obvious is to make Google aware about what you are selling in order for them to display your website to the users.
  • The second tip is to target a subject and to stick to it, especially while writing content
  • The third tip is to make sure you DON’T build website entirely in Flash, with too many images and with java script because search engines tends to avoid them.
  • The fourth tip is to avoid to trick search engines by hiding text only for the purpose of keyword density , it is seen as wrong practice by most search engines.
  • The fifth tip is optimising the Meta tags of each page by using your targeted keywords for title and description. 
  • The sixth tip and maybe one of the most important is to make sure you are creating interesting and well written content that are user friendly but that gives you power through the keyword density.

There are many ways to build a SEO-friendly website that your business stand from the crowd, transparency and honesty are well seen by Google and as nobody knows the exact truth on how Google is working there maybe some point that you will understand after working on your website using your own experience.